📋 Tender Overview
Activity Id:
217953
Project Number:
7200AA24FA00032
Implementing Partner:
Family Empowerment Media
Activity Start Date:
N/A
Activity End Date:
2029-10-13
Country:
Nigeria
Country Code:
NGA
Region:
Sub-Saharan Africa
Funding Agency:
U.S. Agency for International Development
Managing Agency:
U.S. Agency for International Development
Fiscal Year:
2024
Current Dollar Amount:
$1,400,000
International Sector:
Business and Other Services
USG Sector:
Private Sector Competitiveness
Description:
Inspired by a study in Burkina Faso showing that a radio serial drama could significantly increase contraceptive use, Family Empowerment Media (FEM) has developed a similar social and behavioral change campaign adapted for Nigeria. FEMs shows and advertisements, including first-person narratives, interviews, and dramas, provide information and encouragement on contraceptives for family planning. FEM will implement its campaign in Nigeria and conduct a randomized controlled trial to measure the impacts on families' use of modern contraception, changes in knowledge and attitudes towards contraception, and womens health and well-being immediately and one year after the campaign.