📋 Tender Overview
The Society of Rural Development PI.CA.SO. of the department of Canelones involves a total of 98 family groups. PI.CA.SO is a name that comes from the conjunction of the names of three villages Piedras de Afilar Capilla de Cella and Soca. It is an area of diverse production where small farmers farmers pig and poultry breeders live. It is an area that was chipped when beet was finished and that does not have a production in common but have been ventures that have been forged with the tempo with particular interests ... and there is a large diversity of items explains Richard Garca president of the Development.Richard says that the SFR has a direct link with the DGDR Actually the DGDR has been next to the union in all orders he says. The Promotion in turn participates in the Rural Development Board where the Directorate of Rural Development plays an important role. In this area they had an Institutional Strengthening Project this project gave us the possibility of strengthening the institution of putting together a technical team and of developing ourselves as such. They also applied as a Territorial Agent for Rural Development for the so-called More Water and fortunately they constituted as such We provided this service not only to our partners but we extended it to other development societies that had not qualified for ATDR ... so that the PI.CA.SO.Cercana MarketLately a Strengthening Organizations Project PFO was signed with the DGDR with the purpose of strengthening the human group that carries out the Cercana Market recently opened in Cuchilla Alta It is a market different from the others because although it is commercialized all the horticultural and fruit-producing part that is produced the emphasis was on culture says Richard.The Cercana Market is located in a tourist area and has been thought of as a place of walk that is attractive to tourists and for this reason in addition to live music crafts were incorporated there are very beautiful works in wool recycling ceramic there are lamps with fish market and leather ... a very varied offer. We are also having performances every weekend ... artistic shows of a very good level which allow us to have a guaranteed attendance and the commercialization of our products says the president of the Development Society.In order to operate the Cercana Market the Development signed a contract with the Neighborhood Development Commission of Cuchilla Alta where there were some beach bars that had to be fixed. Through an agreement with the Intendencia de Canelones an important reform was made in the place. With this PFO we intend to move forward with that restructuring says Richard. The idea they manage to maintain the flow of public during the year is to include the Market in a tourist circuit where the tourism of the trucks arrives The idea is to generate a space to have a culinary offer that allows us to provide another type of service and that people stay longer to market fluidly and at a better price says Richard.The Market is located entering at Km 72 of the Interbalnearia Route one kilometer towards the beach In Cuchilla Alta. It is open on weekends permanently. Regarding the sale the horticultural part is in charge of the Society of Rural Development PI.CA.SO but there are other producers who bring their merchandise from Tapia San Jacinto also neighbors of Route 9 ... diversity of producers that offer their production in order to have a varied and complete range to meet the demands of the public.Community radio projectFor us diffusion is very important We believe that it is a fundamental tool to disseminate the actions of the union and also to be present in the economic and political events and one way of doing so is to have a means of communication ... says Richard. At the same time he says that the Promotion was doing an eight-minute radio radio that went out every Wednesday with a good impact based on that experience we want to go one step further and generate a community radio that allows us to be constantly communiqus with a round-trip relationship with partners and the general public in order to enrich ourselves and in turn turn our experiences and concerns to the general public and that rural activity is more involved with the citizen part of the zone... It occurs to us that it is a way of linking common interests that we have them but that sometimes they are distant and not understood by the majority of the population. That is why the tool of a community radio for us is fundamental says Richard.At the moment the Promotion has a group of people working in this direction venturing into an Internet platform as previous experience and once they have a good product they plan to manage the radio before the Regulatory Unit.
