📋 Tender Overview
Amazon Web Services Inc. AWS an Amazon.com company announced the general availability of Amazon Location Service a new service that makes it easier and more cost-effective for customers to add location functionality to their applications without compromising on user privacy or data security. With Amazon Location Service customers can embed location functionality in their applications using data from location-based service LBS providers Esri and HERE Technologies to provide maps points of interest geocoding converting location information to a point on a map route planning geofencing creating virtual perimeters or asset tracking. Amazon Location Service is as low as 110th the cost of the most common LBS providers and customers pay only for the number of user requests assets tracked or devices managed. To get started visit httpsaws.amazon.comlocation Location data is vital for companies of all sizes and across every industry to support a range of use cases e.g. asset tracking route planning and location-based marketing experiences that rely on the explosion of connected devices in the world today. However due to privacy and security compromises cost-prohibitive pricing and a difficult integration process many companies face significant barriers when integrating location functionality into their applications. For example some LBS providers impose licensing terms that give the LBS provider the rights to access use and commercialize a customers location data e.g. the position of users facilities or vehicles. Additionally the pricing from LBS providers often makes it too expensive for customers to use location functionality in all of the ways a customer may want to use it. Even when the licensing terms and price are less prohibitive onboarding an LBS provider requires customers to invest significant resources integrating data and building supporting tools before using the providers location data in an application. For more advanced use cases like asset tracking or geofencing a customer may need to build the solution from scratch which can add months of development time. Furthermore some customers may want to use an additional provider for a specific application or region but this requires customers to invest additional resources in onboarding the new provider and integrating that provider into the application which increases the cost and complexity of the application.Amazon Location Service eliminates the complexity of adding location functionality to an application by providing a single managed service that lets customers control what access providers have to a customers confidential data cost-effectively implement location-based features and easily integrate data from proven LBS providers Esri and HERE Technologies into their applications. Built with user privacy and data security top of mind Amazon Location Service gives customers complete control of their location data. Amazon Location Service removes customer metadata and account information from queries before they are sent to an LBS provider and sensitive tracking and geofencing information never leaves a customers AWS account unless they choose to share it. Additionally the Amazon Location Service licensing terms do not grant Amazon or third parties the rights to sell or use a customers location data for advertising. Amazon Location Service is as low as 110th the cost for geocoding and routing and a fraction of the cost for most mapping use cases when compared to the most common LBS providers. Additionally Amazon Location Service has built-in tracking and geofencing capabilities so customers do not need to spend resources building their own solutions and can instead focus on building their application. Amazon Location Service comes fully integrated with Amazon CloudWatch AWS CloudTrail and Amazon EventBridge so customers can easily view monitoring management and log data and can trigger actions based on events e.g. when a device enters or exits a geofence or when a vehicle arrives at its destination. Amazon Location Service also integrates with AWS security services including AWS Identity and Access Management IAM and Amazon Cognito so customers can reduce system complexity and maintain consistent security practices with identity management and authentication tools that work across administrators and end-users. Amazon Location Service provides a single API that works across LBS providers and allows customers to switch between providers easily based on their specific use case or region without needing to onboard new vendors or set up separate supporting infrastructure.Our customers are excited to use location data to take advantage of the explosion of connected devices available today said Bill Vass VP of Technology AWS. With built-in support for tracking and geofencing and a number of use cases that are as low as 110th the cost of the most common LBS providers Amazon Location Service is pretty compelling for any company that wants to bring location functionality to their application using a fully managed AWS service built with the highest standards for privacy and data security.Customers can access Amazon Location Service through the AWS Management Console AWS Command Line Interface CLI or via the Amazon Location Service API. Amazon Location Service is available today in US East N. Virginia US East Ohio US West Oregon Europe Frankfurt Europe Ireland Europe Stockholm Asia Pacific Singapore Asia Pacific Sydney and Asia Pacific Tokyo regions.Azit is a Mobility-as-a-Service company that aims to connect people in motion by providing a last mile transportation service throughout Japan. Last year we launched Crew Express a new Delivery-as-a-Service platform that gives businesses and general consumers a comprehensive solution for last mile delivery said Masato Sogame co-founder CTO Azit.
