📋 Tender Overview
At the top-level discussion of the training alliance, representatives from politics, business and educational institutions, among others, discussed how the country can offer young people prospects. At the top-level discussion led by the minister, the focus was on ongoing structural change, the influence of digital media and the future viability of training. Representatives from politics, business, chambers, trade unions and educational institutions discussed how Baden-Wurttemberg can actively shape change. The training market is in a state of upheaval - characterized by technological advances, global networking and profound social changes, emphasized Minister Hoffmeister-Kraut. It is all the more important to offer young people prospects and encourage companies to provide training even in economically difficult times. Digital media: opportunities for visibility - risks for concentration and maturity. A particular focus of the conversation was on the changing use of media by young people. Social media is shaping career orientation, communication and values of young generations more than ever. Social media opens up new ways to reach young people and get them excited about training. They can build bridges between companies and young talents - quickly, creatively and authentically, said Hoffmeister-Kraut. At the same time, we see that excessive media use can impair concentration, motivation and training readiness. Here we need conscious use and targeted media education. The minister spoke out in favor of strengthening digital and social skills in schools and training. Only those who use media thoughtfully can exploit the potential of digitalization for professional success and social participation. New learning paths and skills for the economy of tomorrow With a view to the future, Hoffmeister-Kraut called for training to be more closely aligned with digital, sustainable and social change processes. We have to rethink education: practical, digital, interdisciplinary. Young people are our most important future resource - we have to enable them not only to keep up, but to help shape innovation. Specifically, it is about integrating digital learning methods, promoting critical thinking, problem-solving skills and the ability to work in a team. These skills are crucial to being successful in an increasingly networked working world. Strong training is the basis for competitiveness and prosperity in Baden-Wurttemberg, says Hoffmeister-Kraut. We must now set the right course - with courage, openness and confidence. Shared responsibility for sustainable training The members of the training alliance emphasized the importance of close cooperation between politics, business and educational institutions. Only through joint action can it be possible to adapt training content to the changing requirements of the world of work.
