📋 Tender Overview
In the context of a volatile global economy, e -commerce (e -commerce) is becoming an effective trend and method to help Vietnamese businesses reach the world market. Ms. Lai Viet Anh, Deputy Director of the Department of E -Commerce and Digital Economy, Ministry of Industry and Trade, said that in 2024, the size of the retail e -commerce market in Vietnam reached over 25 billion USD, an increase of more than 20% compared to the previous year, which was emphasized at the E -commerce conference - diversifying export markets and applying digital technology for businesses, held on September 5 in Ho Chi Minh City. The conference is within the framework of the Vietnam International Sourcing event series, chaired by the Department of E -Commerce and Digital Economy (Ministry of Industry and Trade). Conference, Ms. Lai Viet Anh, Deputy Director of Department of E -Commerce and Digital Economy, Ministry of Industry and Trade, said that in 2024, the scale of retail e -commerce market in Vietnam reached over 25 billion USD, up more than 20% compared to the previous year and about 9% of the total retail sales of goods and consumer sales. E -commerce is not only a growth motivation but also a solid foundation for the breakthrough of the national digital economy. Ms. Lai Viet Anh also said that digital technology is an important lever for the development of e -commerce. The application of technologies such as AI, Big Data and IoT will help businesses optimize operation, reduce costs, analyze the accurate market trends and build a smart approach strategy, thereby improving product quality to meet the strict requirements of the international market. Rich, young population force and strong support policies from the Government. This is considered a lever to help Vietnamese businesses break out and increase international competitiveness. Mr. Ca Chai, ACBC Chairman Malaysia said that Vietnam has many advantages to become a cross -border e -commerce center of the market -formulated area and raise the brand to the international perspective, Mr. Xiao Qiuli, General Director of Quang Dong Global Shopping E -commerce Co., Ltd. (GGBingO) said that Vietnam is in front of a great opportunity to accelerate exports thanks to the multi -channel e -commerce model. Mr. Xiao Qiuli cited from Chinese experience, the country reached 2.71 trillion yuan of e -commerce turnover across the border in 2024 thanks to the development of logistics, bonded warehouses and modern technology platforms. According to him, Vietnamese businesses can take advantage of this model to quickly improve the global competitiveness. Xiao Qiuli emphasizes that the market diversification is a key factor, not only focusing on the United States or China but also expanding to ASEAN, Middle East, Africa and Latin America. In parallel, the shift from OEM (original equipment manufacturer model) to D2C (directly to consumers) to build the brand Made in Vietnam, combining effective exploitation of Amazon, Tiktok Shop, Lazada, Shopee, JD.com ... will help increase the coverage and optimize sales. In particular, investing in international logistics and training of cross -border e -commerce human resources will be the foundation to help Vietnamese goods reach and participate more deeply in the global supply chain. ASEAN is currently the fourth largest export market of Vietnam with a turnover of US 32 billion in 2023, and is forecasted to have an e -commerce scale of 330 billion in 2025. This is not only a dynamic area with increasing purchasing power, but also a proven destination for Vietnamese goods, especially in key markets such as Singapore, Thailand and Malaysia. digital technology. Mr. Phi Anh Tuan, Vice Chairman of Ho Chi Minh City Informatics Association emphasized that technology is a key lever to improve the competitiveness of businesses in the digital era. In the context of speeding technology and increasingly fierce competition, especially for small and medium enterprises (SMEs), digital transformation is considered a survival key. According to Mr. Tuan, businesses are facing many challenges such as ineffective operation, high cost, digital technology change pressure and increasing requirements on clean-braced standards. Businesses need a comprehensive approach revolving around three pillars: people, data - processes, technology and at the same time improve IT capacity. Nguyen Duc Hien, General Director of Next Robotics, who has experience working with many large production corporations in the world to share AI solutions to apply for modern management models and automatic robots in manufacturing, product quality control over time, product quality and quality control international. Specifically, Mr. Hien introduces automatic robot technologyIn monitoring production and product quality inspection in real time, helping businesses not only improve productivity but also meet international strict standards. These solutions are creating a big step in digital transformation and optimizing the production process, which accompanies the trend of AI and automation are developing strongly around the globe.