📋 Tender Overview
In the Official Gazette of the Republic of Slovenia, the Regulation on the implementation of the intervention support for activities of information and promotion of products from quality schemes from the strategic plan of the common agricultural policy 2023-2027 was published, which determines the rules for the implementation of the intervention.
The goals of the intervention are to improve the visibility of quality schemes and products from quality schemes, better information about the range of products among consumers and to encourage more organized, active and coordinated promotion of products by producers. The intervention will also contribute to an increase in demand for products and to a better price position of products from quality schemes on the domestic and internal EU markets.
Within the framework of the intervention, eligible groups of contractors for the implementation of the organic production and processing quality scheme, groups of producers for the implementation of quality schemes and groups or organizations of producers for joint marketing, which connect at least 2 producers, are involved in the implementation of supported quality schemes. Supported quality schemes are: organic production and processing, protected designation of origin, guaranteed traditional specialty, protected geographical indication and selected quality.
The essential conditions for submitting an application to the public tender are: recognition of the group or organization of producers by the Ministry of Agriculture, Forestry and Food that it is a new form of cooperation, or that the promotional activities of the quality scheme or products from the quality schemes have started to be implemented anew, in addition, it is necessary to attach a plan of information and promotion activities to the public tender application, which contains in particular the purpose and goals, the expected results of the promotional activities carried out and a described plan of the promotional activities that the applicant intends to carry out with the support obtained.
Eligible costs in the context of the intervention are: labor costs, mileage costs, costs of participation in events, costs of using public transport, accommodation costs, food and drink costs for the purpose of the tasting, indirect costs and costs of external services not performed by the beneficiary's employees. members, such as the costs of managing and coordinating the implementation of the plan, the costs of preparing the conceptual design, the costs of creating a website, the costs of creating and distributing promotional materials, the costs of participating in public presentations and the costs of renting advertising space.
Support is granted in the form of grants, namely in the amount of 70% of the eligible costs incurred by the implementation of promotion and information activities from the plan of information and promotion activities. The maximum amount of support is 200,000 euros for the quality scheme or for the product from the quality scheme for which the application for support is submitted. The minimum amount of support is 5,000 euros per application. Support is allocated according to the actual costs incurred, and for certain costs, such as the cost of creating a plan of information and promotion activities, labor costs and mileage, simplified forms of costs are used, which bring greater transparency to the support calculation system, contribute to reducing the error rate and simplifying and reducing the administrative burden, both for the manager and for investors
