📋 Tender Overview
Rostelecom has awarded more than 7 million bonus points to loyalty program participants in the Kaliningrad Region. Almost 14 thousand subscribers can use virtual cashback for a 25% discount on the Home Internet service (about 60% of subscribers in the Kaliningrad Region regularly use this option), to purchase subscriptions or films in the Wink video service, or exchange them for gifts and offers from program partners.
Natalia Mayer, Director of Work with the Mass Segment of the Kaliningrad Branch of PJSC Rostelecom:
"Over the course of several years, the Bonus loyalty program has become a familiar tool for Kaliningrad residents. They can not only optimize their expenses on Rostelecom services, but, most importantly, they can decide for themselves what exactly to spend the accumulated points on. And for us, this is an opportunity to thank our subscribers for their trust and reward them for their activity. To become a participant in the program, you need to complete a simple registration in the Bonus Program section in the user's unified personal account."
Bonus points are awarded upon registration in the program, for regular payment of Rostelecom services, as a birthday gift, and for purchases from program partners. Each participant is assigned a certain status depending on the number of connected services.
Roman Evdokimov, Rostelecom subscriber:
"I like that Rostelecom is constantly developing, a lot of issues can be resolved online around the clock in a single personal account. It's nice that the company rewards conscientious payers, which I consider myself to be, and gives the opportunity to save money using the bonus program. I received the starting 200 points when I registered in my personal account, and cashback is also given for replenishing the account. Not long ago, I was awarded a good bonus, which I have already spent on buying new products on the Wink platform."
