📋 Tender Overview
Rostelecom has connected the first five-star hotel in the capital of North Ossetia to the optical Internet. The Internet connection provides the Park Hotel Vladikavkaz with a speed of up to 1 Gbit/s and allows guests to enjoy their vacation while staying in touch, and employees to maintain a high level of hotel business using modern digital services. In addition, the hotel has become the first facility in the region's tourism sector where Rostelecom has launched the Wi-Fi Radar service. With the help of the solution, hotel employees can collect MAC addresses of visitors' mobile devices and use them for local advertising targeting. The data is accumulated and available for analysis in the client's personal account.
Alla Manokhina, Head of Marketing Department, Park Hotel Vladikavkaz:
"We have recently successfully passed the hotel classification and received five stars. This is the result of the fruitful work of our friendly team. But today, cozy rooms with a stunning view, hospitable staff and delicious cuisine are not enough. It is important to provide guests with uninterrupted communication. Fast and stable access to the network allows our guests to easily solve various tasks - from communicating with loved ones to serious work negotiations. Various corporate events are held in the hotel's conference halls, for which reliable and high-speed communication is simply necessary. In terms of technical parameters, we meet the rider even of federal companies with the most stringent requirements. And this is largely due to cooperation with Rostelecom. And the Wi-Fi Radar service, without exaggeration, has become indispensable for us, thanks to it we work directly with our target audience."
The company's specialists also installed a virtual automatic telephone exchange (VATS) in the hotel. Now the hotel has multi-channel telephony based on cloud technologies. The intelligent service, distributed over 128 numbers, successfully copes with a large flow of calls. Hotel guests can quickly call managers via internal corporate communications at any time of the day. The "Virtual ATS" is located on Rostelecom's cloud servers, so it does not require investment in equipment. At the same time, the client can independently change the settings of the connected service in their personal account.
Kirill Bitarov, Director for Work with Government and Corporate Segments of the North Ossetian Branch of PJSC Rostelecom: "Tourism is one of the fastest growing sectors of the economy. We see this trend in our republic as well - the flow of tourists is growing exponentially every year . Naturally, the infrastructure is also developing. The introduction of digital services allows us to optimize many key tasks, from registering and accommodating guests to financial transactions and coordinating staff work." Currently, the largest regional companies in the industry use the services of the national digital provider, including Park Hotel Vladikavkaz, Forrest, Roza Vetrov, etc.
