📋 Tender Overview
From September 23 to 25, the best of the Peruvian tourist offer will be exhibited with the aim of positioning Peru as an essential destination in the French market.The Commission for the Promotion of Peru for Export and Tourism (PROMPERU), together with 12 Peruvian companies, prepares to participate in the most important Tourism Fair in France: IFTM 2025. From September 23 to 25, our country will exhibit its varied tourist offer in order to reconfirar its role as an essential destination in the French market. During the three days, tourist news will be presented with an emphasis on adventure, culture, nature, community tourism and gastronomy.
As part of this important participation, it is also sought to diversify the tourist destinations of Peru, promoting regions such as Amazonas, Ancash, Lambayeque, La Libertad and Mother of God, thus expanding the offer beyond traditional circuits. This strategy allows us to show the wealth and variety of the country, promoting more decentralized and sustainable tourism.
With the purpose of offering an immersive experience, the 120 m2 stand of Peru will have daily activations designed to emotionally connect with the French professional public. In addition, Peruvian cuisine will be another great protagonist, since products such as coffee, pisco and chocolate will be offered, as well as typical dishes, such as ceviche and cause. It is worth mentioning that at the end of the three days, the staging of artistic expressions such as the pandilla and the Punena, Diablada and La Morenada will be made.
Participation in events such as IFTM 2025 evidences the commitment of Mincetur, through Promperu, with the promotion of receptive tourism, which has a key role in our economy. This type of tourism has a positive economic impact at all levels of the industry, benefiting not only the direct actors of the sector, but also to local communities, which contributes to a more equitable and sustainable development throughout Peru.
Photo gallery: https://andendecontes.promperu.gob.pe/?w=Mrurj4rffk
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