📋 Tender Overview
The Textile and Clothing Technical Unit of CITEccal Lima has successfully completed its pet clothing manufacturing course, held during the month of August. This pioneering course, aimed at small and medium-sized enterprises (SMEs), has marked an important step towards a sustainable business model in the textile sector.
During the course, participants became familiar with the basic principles of pattern making and pet clothing manufacturing. In addition, effective strategies for online marketing and the use of production waste were addressed, transforming them into high-quality products.
The training by professionals from the textile U.T of the Technological Institute of Production (ITP), an agency attached to the Ministry of Production (Produce), focused on four key areas such as:
Identification of target audience: Use of tools to determine the needs and opportunities in the local market.
Garment Manufacturing: Learning about the design and manufacture of pet clothing using specific and practical techniques.
Online Marketing: Strategies to promote and sell products through digital platforms using marketing strategies.
Taking Advantage of Waste: Techniques to convert production surpluses into new business opportunities.
Participants improved their skills in handling sewing machines and produced several garments for pets. The course culminated with a vibrant fashion show at the CITEccal facilities, where the garments made by the SMEs were exhibited.
Discussion
As part of the final event, an enriching discussion was held with two prominent figures in the sector: Sandy Cisneros, representative of The Frenchie Closet, and Sofia Aquino, influencer of Tomasito Chiwi. Both experts shared their experiences and offered valuable advice on online marketing, motivating participants to explore new market opportunities.
For those interested in future training, the Textile and Clothing Technical Unit offers a variety of courses designed to enhance skills and knowledge in the sector. Interested parties can call 969 946 581 for more information.
