📋 Tender Overview
Programs, investments and technical assistance from Mincetur strengthen the tourism and export development of Ucayali.The Ministry of Foreign Trade and Tourism (Mincetur) has been carrying out various actions aimed at strengthening tourism, crafts and export activity in the Ucayali region, with the aim of energizing the local economy, improving regional competitiveness and generating greater opportunities for entrepreneurs, producers and the community.
In terms of tourism, the region currently has 62 tourist resources registered in the National Inventory, of which 46 are ranked. Likewise, Ucayali has a current Regional Strategic Tourism Plan (PERTUR), which constitutes a planning instrument that guides priority actions for tourism development and establishes three tourism development zones at the regional level. During 2025, Mincetur has provided technical assistance to strengthen the governance of the Ucayali destination, recognized as a national destination.
Through the Turismo Emprende program, 2 tourism ventures have benefited in the 2025 contest, with a subsidy of more than S/161 thousand soles. Added to this is the execution of the Somos Artesania Strategy, which made it possible to grant subsidies to 12 artisanal economic units with more than S/ 56 thousand soles, as well as the continuous strengthening of workshops and capacities of local artisans in recent years.
In the field of tourism promotion, Promperu has developed national campaigns such as Vivelo en Peru and La Selva is back, each reaching 6.5 million people; in addition to actions to generate audiovisual content that make visible natural attractions and cultural experiences of Ucayali. The region also participates in fairs, business conferences and strategic alliances with airlines and marketing platforms, projecting the mobilization of more than 40 thousand national tourists during 2025.
Mincetur, through the Foreign Trade and Tourism Investment Executing Unit - UICET (formerly the National Copesco Plan), has been executing important tourism infrastructure projects in the city of Pucallpa, such as the improvement of the Plaza de Armas and the Malecon del Reloj Publico, works that already register a physical progress of 100% and that will contribute to improving the experience of visitors and the use of public tourist spaces.
In parallel, the sector promotes artisanal development through the CITE Artesania Ucayali, which serves artisans from across the region with training services, technology transfer, innovation, formalization and commercial coordination. During 2025, more than 375 artisans have benefited, promoting new products with a focus on national and international markets.
Finally, in the foreign trade axis, Mincetur has been implementing the Productive Export Route in Ucayali, working with organizations in the cocoa and chocolate chains. These actions have directly impacted more than 1,780 producer families, strengthening their productive, business management and export capacities. Likewise, progress is being made in the execution of the Regional Export Plan (PERX) and in the optimization of regional logistics through technical tables for the central multimodal corridor.
With these interventions, Mincetur reaffirms its commitment to the sustainable development of Ucayali, promoting tourism, crafts and exports as engines of economic growth and social inclusion in the region.
