📋 Tender Overview
August 12, 2026
Data collected from June 2025 to May 2026
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? Each resident in Spain consumed an average of 3.23 kilos or liters of ice cream and spent 16.20 euros on its purchase
? Consumption outside the home grows at a lower rate, 5.2%
The purchase of ice cream for domestic consumption registered an increase in Spain during the last moving year (period that includes the last 12 available months, in this case from June 2025 to May 2026). Spanish households purchased 151.97 million liters of ice cream, 11.7% more than in the same period in 2025.
This increase raised the market value to 762.68 million euros, 16.3% more than a year before. The average price stood at 5.02 euros per liter, 4.1% higher than that registered in the same period of the previous year.
Each resident in Spain consumed an average of 3.23 liters of ice cream and spent 16.2 euros on its purchase. Compared to the same period of the previous year, per capita consumption increased by 11.2% and average spending per person increased by 15.7%.
CONSUMPTION IS CONCENTRATED IN THE MONTHS OF HIGHEST TEMPERATURE
Ice cream consumption has a marked seasonality and is most intense during the spring and summer months. According to the latest data, 81.6% of the total volume of ice cream is consumed between April and September, coinciding with the period of highest temperatures.
July is the month with the greatest weight in annual consumption, concentrating 20% ??of the total volume, followed by June (17.8%) and August (17.1%). Demand begins to increase from March and April, reaches its maximum during the months of June and July and decreases progressively from August.
This evolution is also reflected in monthly per capita consumption. In July, each person consumes an average of 0.65 liters of ice cream, while in August the figure reaches 0.56. During the winter months, consumption drops to between 0.06 and 0.09 liters per person.
MAJORITY PURCHASE IN SUPERMARKETS
The supermarket remains the main channel for purchasing ice cream for domestic consumption. It accounts for 87.6% of the total volume purchased by Spanish households, well ahead of the hypermarket, whose share stands at 8.2%, while the rest of the channels represent a smaller share.
The average price of ice cream reached 5.02 euros per kilo or liter. The supermarket registered the most competitive average price, with 4.77 euros per kilo or liter, below the market average. On the contrary, the traditional store presented the highest average price, with 7.72 euros per kilo or liter.
By consumer profile, the purchase of ice cream is more intense in households made up of three or more people and with the presence of children. Also notable are households whose purchaser is over 50 years old, as well as couples with middle-aged or older children and adult couples without children.
From a territorial point of view, consumption is more intense in autonomous communities such as Castilla-La Mancha, the Region of Murcia, the Balearic Islands and the Canary Islands, while in others, such as the Foral Community of Navarra and the Basque Country, consumption is lower than what would be expected given their population weight.
CONSUMPTION OUTSIDE THE HOME ALSO INCREASES
In addition to the increase in purchases for home consumption, the consumption of ice cream outside the home also maintains a positive evolution. In total, 31.24 million kilos or liters were consumed, 5.2% more than in 2024. In individual terms, average consumption reached 0.87 kilos or liters per person per year, 4% higher than the previous year.
Each person consumes ice cream outside the home around seven times a year, with a greater concentration during the second and, especially, the third trimester, coinciding with the months of highest temperatures.
61.3% of consumption takes place in the establishment itself, while 18.6% takes place on the street. By consumption moments, snacks (31.8%) and lunch (30.5%) account for most of the occasions, followed by dinner (15.9%) and post-dinner consumption (10.1%).
The reasons for consumption are diverse. 32.3% respond to impulse purchases or to satisfy appetite at that moment, while 29.1% are linked to celebrations, social gatherings or outings. Pleasure and relaxation represent another 22.6% of consumption occasions.
Ice cream also maintains a marked social component. On one in two occasions it is consumed in the company of the family, while 20.9% of the occasions take place with friends and 17.9% with a partner. Territorially, extra-domestic consumption presents a greater intensity in the metropolitan area of ??Barcelona, ??Andalusia and the Levante area.
Documents
08/26/12 Ice cream consumption