📋 Tender Overview
SmartTarget gives companies access to a full Customer Relationship Management CRM system that enables them to create customized offers to help drive traffic to brick-and-mortar locationsShaw Communications Inc. announced the launch of SmartTarget for Shaw Business customers an all-in-one digital marketing and advanced insights solution that leverages the combined power of Shaws SmartWiFi service and new technology to give business owners a deeper understanding of who their customers are what they want and the ability to easily take action to drive traffic to their brick-and-mortar locations boost revenue and create repeat customers.With SmartTarget available as an add-on service to Shaws SmartWiFi business owners get detailed customer demographic insights when visitors join its guest WiFi network. Once customers have given their consent business owners use SmartTargets automated campaign tools and leverage these insights to create targeted emails surveys and coupons to help increase customer loyalty drive deeper connections and boost store revenues.Businesses do not need to be marketing experts the tool is very simple to use with out-of-the-box campaigns ready to deploy.As businesses cautiously reopen in the wake of COVID-19 it is more critical than ever for them to build brand loyalty and engage with customers in new and innovative ways says Katherine Emberly President Business Shaw Communications. We understand brick-and-mortar stores face more challenges than ever as they compete with online retailers so we launched SmartTarget to allow business owners to better understand their customers and tailor their product and promotional offerings to best meet their needs.SmartTarget was developed in collaboration with Aislelabs using the Aislelabs Connect platform. Shaw Business is the first service provider in Canada to make this product available to its customers packaged in a unique way to appeal to businesses of all sizes.Building customer relationships and engaging with customers is a necessity for any business and the Aislelabs Connect platform provides an end-to-end solution for SMBs. Shaw Business SmartWiFi service with SmartTarget enabled delivers a turnkey solution for customer engagement for any SMB said Nilesh Bansal Aislelabs co-founder and CTO.Shaw Business SmartTarget is available as an add-on for existing Shaw SmartWiFi customers for as low as 10 per month for the first three months.
