📋 Tender Overview
The open development space after the merger is giving Can Tho the opportunity to form diverse tourism products and increase competitiveness. However, to truly turn tourism into a key economic sector, the city needs to soon remove bottlenecks in products, infrastructure, regional connectivity and service quality. Download Vice Chairman of City Peoples Committee. Can Tho Nguyen Thi Ngoc Diep spoke at the Conference. Photo: VGP/Le Son New space opens up growth opportunities. Afternoon of July 6, City. Can Tho held a conference to meet and discuss city tourism development in the new situation. After expanding the development space, Can Tho is facing an unprecedented opportunity to reposition the tourism industry. From a central urban area of the Mekong Delta with strengths in river tourism, floating markets and gardens, the city now possesses many more advantages in the sea, culture, spirituality, ecology and resort, opening up great space to form more competitive product chains. Positive signs have appeared in the first half of 2026. According to the Department of Culture, Sports and Tourism of the City. Can Tho, in the first 6 months of the year, welcomed over 7.5 million visitors, an increase of 19% over the same period; Of which international visitors reached more than 382,000, and staying visitors reached nearly 2.83 million. Total revenue from tourism reached more than 6.6 trillion VND, up 21% over the same period. The growth targets have all reached over 50% of the yearly plan, creating a foundation for the city to strive to complete the double-digit growth target in 2026. However, those growth numbers only reflect the scale, not fully reflecting the quality of development of the tourism industry. Larger space means greater opportunities, but also requires a change in development thinking if we want to turn resource advantages into products with added value and real attraction for tourists. According to Dr. Chung Le Khang, Ho Chi Minh City University of Education, tourists tastes are changing rapidly. Todays tourists no longer want to go to many places in one trip but want to have substantive, in-depth experiences at each destination. That means Can Tho cannot continue to develop tourism in the what sells style or build similar products. If destinations lack their own identity, the locality will put itself in price competition with other localities instead of competing with the quality of experience and differentiated value. According to Dr. Chung Le Khang, tourism workers need to change their perspective to create new products, creating value from the seemingly most simple things of the land and people of Can Tho. Taking tourists as the center to create breakthroughs According to Vice Chairman of the City Peoples Committee. Can Tho Nguyen Thi Ngoc Diep, positive growth results in the first 6 months of the year continue to affirm that tourism is an integrated economic sector with an important contribution to economic growth, preserving and promoting the typical cultural values of Tay Do land. However, the city also frankly acknowledged many challenges such as tourism products that have not made a difference, infrastructure and services that have not met development requirements, the night economy and regional connectivity are still limited, while the length of stay and spending levels of tourists are still low. To realize the double-digit growth target according to Resolution No. 18-NQ/TU, Ms. Nguyen Thi Ngoc Diep said the city is focusing on synchronously implementing key solutions, in That innovates development thinking in the direction of taking tourists as the center, promoting links with Ho Chi Minh City and localities in the Mekong Delta, attracting investment in dynamic projects, promoting digital transformation, improving the quality of human resources and professionalizing promotion and advertising, gradually positioning the brand Riverside Urban - Civilized - Modern - Gracious on the Vietnam tourism map. Download Managers, experts, scientists and tourism businesses propose many solutions to effectively exploit the new development space, improve the competitiveness of Can Tho tourism - Photo: VGP/LSSix bottlenecks that need to be resolved soonIf the new development space opens up opportunities, the internal limitations of the tourism industry are a major barrier on the journey to realizing the goal of making tourism a key economic sector of the city.At the conference, delegates The chart not only looks at positive growth results but also frankly points out bottlenecks that need to be resolved soon. First of all is the story of tourism products. Despite possessing a rich resource ecosystem, from urban tourism, rivers, floating markets to the sea, culture, spirituality, agriculture and ecology, the conversion of those advantages into typical products with high added value is still limited. Some products are duplicated, lack different experiences, and are not strong enough to make an impression to retain tourists or make them return. The expanded development space also poses a requirement to reorganize tourism routes, destinations, and products towards a closer connection between the city and the city.cities, rivers, seas, culture and agriculture. If done well, Can Tho will not only extend the length of stay but also increase tourist spending. On the contrary, if destinations still operate sporadically and lack connection, the advantages of new spaces will be difficult to fully exploit. Another bottleneck is that high-quality tourism infrastructure and services have not kept up with development requirements. Progress in attracting strategic investors to large-scale entertainment and resort projects, cruise ship terminals, marinas and high-end service complexes has not yet met expectations. This is an important factor that determines the ability to form products that are competitive with major domestic tourism centers. Digital transformation and regional connectivity determin
