📋 Tender Overview
The Global Sports Innovation Center promoted by Microsoft GSIC and Actua with the support of SPSG Consulting have joined forces to identify the most disruptive solutions and the latest technologies worldwide that can position Andorra as a leading country in technological innovation in winter and mountain sports and cycling.As a result 64 startups from 18 different countries submitted their candidacy for the Andorra Sports Startup Challenge a competition aimed at entrepreneurs who can contribute with their technological innovation to improve the user experience and deseasonalize the offer sports and tourism of Andorra.After a thorough screening process GSIC and Actua experts made a selection of the top 10 emerging companies from eight different countries Switzerland Argentina Spain USA UK France Denmark and China that offer a wide range of solutions in different fields with a strong focus on digital experiences laptops data analytics hospitality services sponsorship activation and digital infrastructure.These startups had the opportunity to present their solutions to the most relevant leaders in the industry during a special online event that took place on January 27th. Finally the jury made up of prominent professionals from all over the world sports industry chose a winner and two special mentions of the competition in1. Snow 51 China winnerThey are the field of skiing practice. It is a professional training center-gym safe and all year round for lovers of urban skiing who want to learn practice improve and enjoy skiing in their neighborhood with family and friends. Its carpet-teaching system allows you to progress 4 times faster than in the snow. Education on ski mats with support for video recording data analysis exposure to social media and laser technology allows an easy and hassle-free learning experience being the perfect catalyst for hotel lovers sports and mountain tourism.2. MoonBikes France - Special mentionA company that is revolutionizing snow mobility. MoonBikes redesigned the snowmobile experience and created an electric ultra-light and quiet snowmobile foldable for easy transport easy to use and affordable.3. Xeerpa Spain - Special mentionXeerpa is a solution that can help identify the lifestyle and preferences of users by analyzing their profiles on social networks and offer them personalized products and services according to their preferences and affinities. The detailed profile that Xeerpa creates includes favorite brands interests hobbies lifestyle locations comments personality and more.The Minister of the Presidency Economy and Business of the Government of Andorra and President of Actua Jordi Gallardo emphasized that we are very happy with the participation the level of the proposals that reached the grand final and that have responded perfectly What we were looking for Improving the user experience and deseasonalizing Andorras sports and tourism offer. The winning solutions are driven by established companies and could be developed in the country with local stakeholders and even with international companies. .For her part the Director General of GSIC noted that the selection process was not easy due to the high level of all applicants but we finally achieved our goal of detecting solutions that would allow the advertising sports entities of the Andorran government interact with customers know their preferences and add value to Andorras interest groups .The awardsAs prizes the winner will receive memberships to the Global Sports Innovation Center promoted by Microsoft and the Andorra Sports Cluster as well as a tourist package to visit and enjoy Andorra. In addition the winner and the two special mentions will participate in a 3-month mentoring program with GSIC experts an Investors Day and business meetings with members of the Andorra Sports Cluster with the aim of exploring the possibility to run pilot projects. Winners will also be able to show their solutions at the Casa de la Muntanya the Mountain Living Lab in Andorra.The 3-month mentoring program will consist of 6 sessions 2 sessions per month where startups can learn more about topics such as sports marketing investment and financing sport as a digital business networking strategies. social and Microsoft programs. This program will soon open to more Andorran startups in the sector forming a group of between 10 and 12 local and international startups.GSICThe Global Sports Innovation Center promoted by Microsoft GSIC is a business cluster promoted by Microsoft Sport Team that brings together all types of sports entities clubs federations associations institutions technology companies from start-ups to companies research organizations investors and key figures in the sports industry to improve their value chain. To do this it focuses its activities and services on 6 main points entrepreneurship networking applied research showcase Microsoft Partners Solutions and digital transformation advisory services. More than 340 companies from 38 different countries have already received support from the GSIC through various activities as well as from its ambassadors and network of professionals in the sports industry.