📋 Tender Overview
Contract awarded for This customer research - 2024 lot-0004, title: parcel 4: qualitative research, description: this parcel concerns the entire domain of qualitative research within ns: customer research aimed at collecting and analyzing non-numerical data to gain insights into the attitudes, beliefs, and motivations of individuals or groups. this type of research is therefore exploratory and descriptive in nature. qualitative research is typically conducted through focus groups or individual interviews either on-site or online. within ns, qualitative research is used, for example, to map out drivers, to delve deeper into certain behaviors, or to chart customer journeys. sometimes only qualitative research suffices, and sometimes the insights obtained are quantitatively substantiated in a subsequent quantitative research. over the past two years, approximately 200,000 euros per year has been spent on this parcel. the estimated value of this parcel over a period of four (4) years across two (2) framework agreements is 800,000 euros. the bidder cannot derive any rights from this amount. objective the intended result of this parcel is to conclude a maximum of two (2) framework agreements*. * if ns has an assignment, it will be requested in a mini-competition from the suppliers with whom ns has concluded a framework agreement for this parcel. this process will be further described and elaborated in the award guidelines. maximum value the maximum value, calculated over the maximum duration of the framework agreement, amounts to: € 1,000,000,- (total over two (2) framework agreements), excluding indexations. if this maximum value is reached before the end of the duration of the framework agreement, the framework agreement is exhausted, and we are entitled to terminate the framework agreement in accordance with what is stipulated in the framework agreement. for clarification: this concerns a maximum value and not an estimate. an estimate of the number of customer researches is provided in the above paragraphs. no rights can be derived from this estimate. estimated value excluding vat: none .This customer research - 2024
